Apr 06, 2016 Written by: MasterC

ASUS and ROG Break Record with 15 Wins at the 2016 Red Dot Design Awards

Articles: Awards
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In Essen Germany, ASUS set a new record for number of awards won in a single Red Dot Award competition. While ASUS racked up 15 prestigious awards, ROG chipped in with 6 of them! 

Let's take a look at the award-winning ROG products!

ROG GX700

ROG GX700 is the world’s first liquid-cooled gaming laptop with the detachable ROG-exclusive Hydro Overclocking System cooling module. GX700 is powered by a 6th-generation Intel mobile K-SKU processor and NVIDIA GeForce GTX 980 graphics card. Its ROG Hydro Overclocking System lets you overclock the CPU, GPU, and memory performance to give GX700 incredible desktop-grade gaming performance at home and ultra-fast performance on the go.

ROG G752

ROG G752 is a gaming laptop powered by a 6th-generation Core i7 processor and up to NVIDIA GeForce GTX 980M discrete graphics. It can be upgraded to up to 64GB DDR4 memory for faster, more energy-efficient performance. It has a backlit anti-ghosting gaming keyboard with 30-key rollover for precise input.

ROG Strix GL502

ROG Strix GL502 is a compact 15.6-inch gaming laptop with a stunning display. Combined with its lightweight, ultra-portable design, you've got high-end gaming anywhere.

ROG Maximus VIII Formula motherboard

ROG Maximus VIII Formula is a Z170 chipset-based ATX gaming motherboard with an innovative cooling design that features the exclusive CrossChill EK. ROG teamed up with EK Water Blocks to develop this extreme-performance cooling block that has a high-conductivity copper channel for very quiet and cool air or liquid-cooled custom builds. With a liquid cooling system, CrossChill EK reduced MOSFET temperatures by up to 23°C.

Maximus VIII Formula features the all-new Aura LED illumination and laser-engraved durable ROG Armor. The Aura lighting-control utility allows you to manage the built-in RGB LED lighting or an attached RGB strip, or both — in perfect synchronization. 

ROG Claymore mechanical gaming keyboard

ROG Claymore is a gaming keyboard with Cherry MX RGB mechanical switches (Red, Blue, Brown, and Black options) and a detachable numeric keypad with macro functions to give users flexible placement options. This keyboard features individually backlit, customizable keys with RGB lighting and N-key Rollover technology. ROG Claymore has a durable aluminum-alloy frame with Mayan-inspired detailing for a premium look.

ROG Spatha gaming mouse

ROG Spatha is an 8200 DPI laser gaming mouse with a magnesium-alloy chassis and features a total of 12 programmable buttons, including six ergonomic thumb buttons. Its left and right buttons feature an easy-upgrade switch socket design for customizable click feel, with Omron switches giving users a 20-million-click lifespan. Users have the freedom to use it in wired or wireless modes, and can enjoy a polling rate of up to 2000Hz when in wired mode. Customizable RGB LED effects are available across three zones.

 

The winning ASUS products were chosen from a large field of 5,214 entries from 57 countries. Products considered for the award are assessed on wide range of criteria, including degree of innovation, functionality, ergonomics, symbolic and emotional content, and ecological compatibility. The Red Dot jury for 2016 is comprised of 41 design experts from around the world. Awarded annually since 1954 by  Design Zentrum Nordrhein Westfalen, the Red Dot Award for Product Design is an internationally recognized mark of quality for products that demonstrate design excellence.

Hit the PR button below for more info!

Press Release

ASUS Breaks Record with 15 Wins at the 2016 Red Dot Design Awards

Product design award wins highlight the uncompromising ASUS commitment to design innovation and excellence

 

KEY POINTS

  • ASUS won 15 prestigious 2016 Red Dot Awards for product design, setting a new record number of Red Dot Award wins for the company
  • Winning products include the latest ASUS ZenBook, ZenPad, Chromebook C202, ROG GX700, VivoBook X Series, and TUF Sabertooth Z 170 Mark 1
  • The winning ASUS products were chosen from a large field of 5,214 entries from 57 countries

 

Essen, Germany (6th, April 2016) — ASUS won 15 prestigious 2016 Red Dot Awards for outstanding product design, setting a new record number of wins for the company in a single Red Dot Award competition. The wins underscore the ASUS commitment to design innovation and providing exceptional product experiences to consumers. The winning products include the latest ZenBook notebook; Chromebook C202 educational computer; ASUS ZenPad and ZenPad Audio Cover; ROG GX700, G752, and Strix GL502 gaming laptops; VivoBook X Series laptops; TUF Sabertooth Z170 Mark 1 and ROG Maximus VIII Formula motherboards; ROG Claymore gaming keyboard and ROG Spatha gaming mouse; VivoMini VC65 Series mini PCs; ASUS VivoBaby baby monitor; and ASUS P3B and ZenBeam E1 projectors.

The winning ASUS products were chosen from a large field of 5,214 entries from 57 countries. Products considered for the award are assessed on wide range of criteria, including degree of innovation, functionality, ergonomics, symbolic and emotional content, and ecological compatibility. The Red Dot jury for 2016 is comprised of 41 design experts from around the world. Awarded annually since 1954 by  Design Zentrum Nordrhein Westfalen, the Red Dot Award for Product Design is an internationally recognized mark of quality for products that demonstrate design excellence.

 

ASUS ZenBook (2016 Release)

The upcoming ASUS ZenBook is a super thin and light notebook with a premium Zen-inspired concentric-circle finish. ZenBook features a gorgeous QHD+ IPS display for incredible visuals and the latest generation Intel® Core™ i7 processor that delivers supreme performance for work or play. Additional product information will be available soon.

 

ASUS Chromebook C202

ASUS Chromebook C202 is a lightweight, ruggedized Chrome OS computer that is designed from the ground up for educational use. Chromebook C202 is more than tough enough to withstand the daily rigors of classroom use, and combined with its hassle-free serviceability, it helps schools and colleges to minimize downtime and maximize learning time.

Chromebook C202 delivers excellent ergonomics with its anti-glare display that reduces distracting reflections, and a comfortable, spill-resistant keyboard designed for easy student use. With up to 10 hours[1] of battery life, Chromebook C202 gets students through a full school day on a single charge.

 

ASUS ZenPad Audio Cover

Audio Cover is an entertainment accessory for ZenPad 7.0 and ZenPad 8.0 that provides cinematic, 5.1‑channel surround sound.  It includes four satellite speakers, one center-channel speaker, and one subwoofer to provide an incredible surround-sound experience when watching videos or listening to music. Audio Cover provides up to six times (6X) louder volume than ZenPad alone and up to six hours of continuous usage on a single charge. Audio Cover also doubles as a convenient stand for watching videos or getting some work done.

 

ASUS ZenPad

ASUS ZenPad is a range of premium Android tablets that combine refined styling, incredible entertainment capabilities, and customizable functionality with interchangeable covers to redefine the tablet experience and bring true luxury to consumers. 

ZenPad features an alluring appearance inspired by the ASUS Zen design philosophy of crafting harmonious beauty and functionality. With its clean lines and premium styling influenced by fashion accessories such as clutch bags and wallets, ZenPad has a luxurious appearance unique among mobile devices. Ergonomic rounded edges make ZenPad comfortable to hold and carry, and its polished metallic frame adds a bold visual accent.

ZenPad is crafted to provide exceptional entertainment experiences. ASUS Tru2Life[2] is an exclusive image processing technology that performs intelligent contrast and sharpness adjustments to boost dynamic range. ASUS Tru2Life reveals even the ZenPad also features DTS-HD Premium Sound and SonicMaster technology to provide further enhancement, ensuring the ultimate audio experience.

Zen Clutch2 is a fashionable accessory that combines elegant style with premium materials to provide a sophisticated carrying and protection solution for ZenPad. It features a fine leather finish and is available in a choice of device-matching white or black colors. Its unique folding design also serves as a stand for typing or watching videos.

 

ROG GX700

ROG GX700 is the world’s first liquid-cooled gaming laptop with the detachable ROG-exclusive Hydro Overclocking System cooling module. GX700 is powered by a 6th-generation Intel® mobile K-SKU processor and NVIDIA® GeForce® GTX™ 980 graphics card. Its ROG Hydro Overclocking System lets users overclock the CPU, GPU, and memory performance to give GX700 incredible desktop-grade gaming performance at home and ultra-fast performance on the go. The performance provided by the  the Hydro Overclocking System enables GX700 to be the world’s first 4K UHD gaming laptop — immersing users in real 4K UHD gaming worlds. In addition, it features NVIDIA G-SYNC™ technology for smooth, stunning visuals.

 

ROG G752

ROG G752 is a gaming laptop powered by a 6th-generation Intel Core i7 processor and up to NVIDIA GeForce GTX 980M discrete graphics. It can be upgraded to up to 64GB DDR4 RAM for faster, more energy-efficient performance. This aggressively-designed gaming laptop sports the new ROG Armor Titanium and Plasma Copper color scheme and features the ROG-exclusive mobile 3D Vapor Chamber thermal system on the 980M SKU for more efficient cooling and increased stability. It has a backlit anti-ghosting gaming keyboard with 30-key rollover for precise input.

 

ROG Strix GL502

ROG Strix GL502 is a compact 15.6-inch gaming laptop with a stunning display that delivers breathtaking visuals. Equipped with the latest quad-core Intel Core i7 processor and a dedicated, up to NVIDIA  GeForce  GTX 980M GPU, Strix GL502 is a gaming powerhouse that delivers smooth performance and highly-detailed graphics with even the newest, most demanding titles. Combined with its lightweight, ultra-portable design, Strix GL502 enables users to enjoy high-end gaming anywhere.

 

ASUS VivoBook X456, VivoBook X556, and VivoBook X756

The latest ASUS VivoBook X Series laptops — available in 14-inch, 15.6-inch, and 17.3-inch models — feature an elegant glossy, spun-, or brushed-metal-effect finish chassis that is available in five expressive colors: Chocolate Brown, Navy Blue, Arctic Snow, Glamour Red, and Icicle Gold. They are powered by the up to latest 6th-generation Intel Core i7 processor with up to 16GB RAM, and NVIDIA GeForce 940M graphics for gaming-grade Full HD visuals, the latest USB Type-C port is also equipped.

VivoBook X Series laptops feature ASUS Eye Care technology, which effectively reduces blue light levels by up to 33% to protect users’ eyes, ASUS Splendid for display color optimization, and ASUS SonicMaster for the best notebook audio experience.

 

TUF Sabertooth Z170 Mark 1

TUF Sabertooth Z170 Mark 1 is an enduringly-tough ATX Intel Z170 Express-based motherboard that delivers 24/7 durability with military-grade TUF Components, upgraded TUF ESD Guards 2 to fend off electrostatic discharge, and a five-year warranty for complete peace of mind.

TUF Sabertooth Z170 Mark 1 brings a completely new design language to the TUF line of motherboards. By harnessing the best technology and ASUS design expertise, Sabertooth Z170 Mark 1 makes a powerful statement of high style and extreme strength with Thermal Armor that has been redesigned with a sleek and stealthy black and metal grey color theme. Sabertooth Z170 Mark 1 even has a detachable metal badge bearing the iconic TUF emblem.

TUF Sabertooth Z170 Mark 1 comes with TUF Fortifier, a reinforced backplate that ensures the motherboard doesn't buckle under the weight of heavy graphics cards and CPU coolers while TUF Dust Defenders protect the rear input/output (I/O) ports, expansion and memory slots, preventing dust and other airborne particles from entering these critical connectors. TUF Sabertooth Z170 Mark 1 also combines the TUF ICe, TUF Thermal Radar 2 and TUF Detective 2 thermal-management technologies to ensure efficient cooling for user.

 

ROG Maximus VIII Formula motherboard

ROG Maximus VIII Formula is a Z170 chipset-based ATX gaming motherboard with an innovative cooling design that features the exclusive CrossChill EK. ROG teamed up with EK Water Blocks to develop this extreme-performance cooling block that has a high-conductivity copper channel for very quiet and cool air or liquid-cooled custom builds. With a liquid cooling system, CrossChill EK reduced MOSFET temperatures by up to 23°C.

Maximus VIII Formula features the all-new Aura LED illumination and laser-engraved durable ROG Armor. The Aura lighting-control utility allows users to manage the motherboard's powerful built-in RGB LEDs or an attached RGB strip, or both — and in perfect synchronization for customizable style. Aura provides rig-builders with the creative freedom to experiment with six different lighting schemes, including static, strobing and pulsating effects. The Aura utility also offers the ability to change LED colors in time with music, or have them indicate CPU temperature.

Maximus VIII Formula has the very latest Intel Gigabit Ethernet, along with GameFirst technology for safer, more reliable connectivity. 5-Way Optimization lets users maximize CPU performance for gaming, entertainment, or productivity with a single click. SupremeFX 2015 brings together the best gaming-audio inputs and outputs, special shielded designs, and a collection of professional-grade hardware to ensure crystal-clear in-game audio.

 

ROG Claymore mechanical gaming keyboard

ROG Claymore is a gaming keyboard with Cherry MX RGB mechanical switches (Red, Blue, Brown, and Black options) and a detachable numeric keypad with macro functions to give users flexible placement options. This keyboard features individually backlit, customizable keys with RGB lighting and N-key Rollover technology. It can be synced to ROG motherboards, with hotkeys allowing users to control fan speed, boot up, CPU and memory overclocking, and BIOS access. ROG Claymore has a durable aluminum-alloy frame with Mayan-inspired detailing for a premium look.

 

ROG Spatha gaming mouse

ROG Spatha is an 8200 DPI laser gaming mouse crafted for MMO glory. It has a magnesium-alloy chassis and features a total of 12 programmable buttons, including six ergonomic thumb buttons. Its left and right buttons feature an easy-upgrade switch socket design for customizable click feel, with Omron® switches giving users a 20-million-click lifespan. Users have the freedom to use it in wired or wireless modes, and can enjoy a polling rate of up to 2000Hz when in wired mode. In addition, it has customizable RGB LED effects across three zones.

 

VivoMini VC65 Series

The ASUS VivoMini VC65 Series are the world’s smallest mini PCs, with support for up to four 2.5-inch SSDs or HDDs storage devices and RAID functionality[3] making them ideally suited as NAS devices or mini server systems. The modular design of these PCs accepts a total of three modules, so they can be configured with dual storage drives, dual storage drives and an optical disc drive, and quad storage drives. Powered by desktop-grade 6th generation Intel Core processors, VC65 Series PCs can easily handle a wide range of computing tasks, such as professional media production. VC65 Series PCs have a space-saving design with an embedded power adapter and VESA support, so they can be placed horizontally, vertically, or even mounted to the back of a monitor for an easy and unobtrusive fit into any setup.

 

Asus VivoBaby

ASUS VivoBaby is a baby monitor that provides smart functionality, including continuous temperature and heart rate monitoring to ensure a baby's safety and comfort. It works together with the included beeper station and  smartphone app to deliver instant warnings of a sudden rise in body temperature or weakened heart rate. Small and unobtrusive, ASUS Baby Monitor is designed to be worn on the upper arm without providing discomfort.

 

ASUS P3B projector

The ASUS P3B ultra-short-throw battery-powered projector is a compact, lightweight projector that features an LED light source with a 30,000-hour lifespan and provides crisp WXGA-resolution (1280 x 800) images with a maximum brightness of 800 lumens. An ultra-short-throw lens enables the P3B to project images measuring 25in (0.45m) to 200in (3.4m) at close range. A built-in rechargeable 1200mAH battery gives up to 3 hours of cable-free projection time and also doubles as a 12,000mAh power bank for charging mobile devices.  P3B works with ASUS Wi-Fi Projection — an easy-to-use app that enables users to wirelessly project and stream content stored in their mobile devices through a Wi-Fi network, enabling cable-free presentations without a PC. It features rich connectivity with D-sub, HDMI / MHL (Mobile High-Definition Link) video inputs, MicroSD card reader, USB port and built-in memory for maximum flexibility with projection sources. Designed for both indoor and outdoor use, the P3B has a footprint similar to the size of a CD case and easily fits in a briefcase or bag.

 

ASUS ZenBeam E1 projector

ASUS ZenBeam E1 is a palm-sized, pocket LED projector that works seamlessly with laptops, mobile phones and tablets, and has an HDMI/MHL port for compatibility with a wide range of video streaming and console gaming devices. ZenBeam E1 has an all-new design that features iconic ASUS Zen-inspired elements including the concentric circle detailing on the lens cap.

ASUS ZenBeam E1 features DLP™ technology and delivers bright and crisp 150-lumen WVGA (854 x 480) projections ranging from 15 to 120 inches. Its built-in rechargeable battery lets users conduct presentations without having to plug in to a power source, and doubles as a 6000mAh power bank to charge mobile devices. With ZenBeam E1’s small size and easy portability, users can always have a TV-sized screen available whenever they need it.

 

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About ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, smartphones and wearables. Driven by innovation and committed to quality, ASUS won 4,368 awards in 2015 and is widely credited with revolutionizing the PC industry with its Eee PC. ASUS has more than 17,000 employees around the globe with a world-class R&D team of over 5,500 engineers. Company revenue for 2015 was approximately US$14 billion.

 

[1] Based on Chromium OS power_LoadTest. 10 hours was determined by looping local video playback at higher than 80cd/m2 and the default display brightness level. Battery life may vary depending on usage type and conditions.

[2] Not available on ZenPad Z170 Series

[3] RAID functionality is available on VivoMini VC65R only.

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