ROG gear gets a spotlight in a new video featuring Alan Walker's new single

Fans of Alan Walker are getting a treat this week. The popular artist, DJ, and music producer is showing off his latest single in collaboration with ROG. Get a glimpse of the popular ROG Zephyrus G14 in a just-released video for Walker’s new single, “Fake A Smile,” featuring hit singer Salem Ilese. 

Atmospheric and evocative, the new song offers a vision of the world where people from every walk of life can be empowered by technology to reach their full potential. That philosophy is at the core of the partnership between ROG and Walker, showcasing a shared optimism for the future of gaming, technology, and the creator community at large.

Tune in to new music 

Expansive views of dusty, dystopian worlds continue the futuristic visual storytelling seen across all of Alan Walker’s projects. Norwegian director, Aksel Hennie, melds sci-fi aesthetics with electro house beats to evoke the uplifting melody and lyrics created by Alan Walker. 

The video follows one young boy’s journey from loneliness to acceptance, conveying the power of finding communities that welcome, understand, and value everyone. ROG and Walker both embrace this perspective when it comes to gaming and technology. That philosophy drives ROG to create a wide variety of devices, empowering all artists, creators, and gamers to work and play at their best. 

ROG x Walker 

This video for “Fake a Smile” is the latest part of an ongoing collaboration between ROG and Alan Walker, first announced in June 2020. As part of the kickoff to that project, ROG created a custom Alan Walker lighting effect for the AniMe Matrix™ LED display, which can be seen in the video. 

That AniMe Matrix animation is now available across all Zephyrus G14 devices. Additional behind-the-scenes content showing how this video and shared vision was created will be shared later this year. Stay tuned to ROG for more on this exciting collaboration.