This is funny, on one place people complain on ASUS on other on CREATIVE and no third choice so good for gaming/movies/music.
Both make problems and both should improve technical support. Now who is better is really hard to decide.
People neglect sound cards and they are important, at least something in price range 100-150$.
Exactly same story is on CREATIVE Forum. I very hard decide to bought SBZ because people compare with Recon3D and didn't pay attention that no matter on similarity SBZ series is much improved, Recon3D had really bad reputation.\
I saw ASUS plan to refresh sound line with Strix Sound Cards.