I have an Asus 20thGoldGTX980Ti no issue installing 361.91 W10 , sometimes GEForce hangs will not load , so I installed Beta GEforce have u tried DDU then install the 361 drivers ?
Driver uninstaller
http://www.guru3d.com/files-details/display-driver-uninstaller-download.html
Driver
http://www.guru3d.com/files-details/geforce-361-91-whql-driver-download.html

what errors comes up or does it hang on installing?

ok how did I miss that DDU thing, ok i'll give it a shot, I've mentioned to Microsoft on twitter about the windows 10 NVidia problem, maybe that will resolve the issue. but it fails to install any version of the 361 grpahics driver, it stops install and says failed install. and specifically states the graphics driver.

++ Edit ++

it did the trick it installed.

also for NVidia experience I've been having major issues w/ that I noticed it sometimes might work if switching to win 8 compatibility mode though it's no guarantee.

Glad DDU worked for your install , As for Geforce the last few versions have been buggy not loading or taking long time , there is a Beta that says it fixed the issue that's what I'm using GEforce Beta Version 2.11.1.2 it works better for me but sometimes takes a min to load, if I reboot it loads fine if it hangs
Nvidia knows about the install issue , there should be either a fix or new driver soon.
Another fix for Geforce is to uninstall it from add remove programs and reinstall it
http://www.geforce.com/geforce-experience

http://www.geforce.com/geforce-experience/gfe-beta
Issues fixed:
• Streaming from PC to SHIELD no longer ends after host PC monitor is off or disconnected.
• Invitation email no longer shows random letters in game name for GameStream Co-op.
• GFE long loading time.

Geforce Experience has always hung on me so I just uninstall it but not sure which version of drivers I am running they were current as of last week and not had any problems other then geforce experience.

rottnpup is correct lost of gamers do not use GeForce Experience.