Every generation ROG engineers add new functions into the UEFI BIOS. This generation those are the ROG Pulse, Last Modified Log, My Favorites, Quick Note and Secure Erase. This is in addition to the GPU.DIMM Post, F12 Screenshot, F3 Shortcut and CPU Level Up added previously. If you want to see more, check out our innovation pages below:

Motherboard Innovation Pages

ROG UEFI BIOS features